Social channels · Instagram inbox

Bring Instagram enquiries into a shared workspace.

Connect supported Instagram business messaging to SAYLS and work with conversations from the CRM inbox. Keep customer-facing replies closer to your records and team workflows instead of treating every channel as a separate operational island.

7-day platform trial · No credit card required

See the task in actionInstagram
Instagram DMYOUR WORKFLOW
Instagram enquiry

“Is the bag from your latest post available?”

C
Customer enquiryInstagram
Context available
Manage supported Instagram conversations in their workspace.

Manage supported Instagram conversations in their workspace.

The task behind the feature

When social enquiries stay outside the sales process

Social enquiries get missed between other daily tasks.

A person may discover your business on Instagram and ask a serious buying question there. If that conversation stays only in a social app, another colleague may never know what was discussed. The Instagram integration helps eligible accounts bring that work into a shared business environment without pretending Instagram follows the same messaging rules as WhatsApp.

See how the pieces fit

One practical way to use it

Give a direct message a clear next reply.

Start withOne product question from an Instagram direct message
  1. 01

    Connect an eligible account

    Use the supported Instagram connection workflow and grant the required permissions. Confirm the account and connection status before expecting messages to appear in the CRM or asking the team to rely on it.

  2. 02

    Work in the Instagram inbox context

    Open the Instagram channel in the shared inbox. Read the existing exchange before replying and use supported channel content so the customer receives a message the platform can actually deliver.

  3. 03

    Connect enquiries with customer work

    When the conversation becomes a genuine lead, use the supported lead capture workflow. Keep information accurate and request missing details appropriately rather than guessing a customer's phone number or other identity data.

Keep the next person in the picture.

Use the supported account connection and let a colleague handle questions that need a personal decision.

Why this is useful in practice

Keep a buying question connected to its conversation.

01

Fewer disconnected customer threads

A central workspace helps your team see social enquiries as real customer work. Staff can spend less time checking separate tools and more time giving a useful response.

02

A clearer path from question to enquiry

The conversation can lead into structured CRM work when the customer is ready. That is more dependable than copying a username into a note and hoping someone follows it up.

03

Channel-aware operations

Use Instagram-specific tools and permissions while keeping a familiar CRM workflow. Messaging windows, account eligibility and content support remain platform-specific, which helps the team avoid incorrect assumptions.

Choose a useful starting point

Instagram enquiries your team can help with

  • A retailer replying to Instagram product questions.
  • A service business converting a direct message into an enquiry.
  • A team coordinating social and WhatsApp customer work.

Your first useful workflow

Try instagram inbox with your team.

Manage supported Instagram conversations in their workspace. Start with one product question from an Instagram direct message and review the result before choosing a plan.

Explore your free trial
A little clarity goes a long way

A little more about instagram inbox.

Understand the setup, the costs and the next step before you decide.

01Can every Instagram account connect?

The integration requires supported account types, permissions and a valid connection. Review the setup workflow for your account rather than assuming a personal Instagram login can access every business API feature.

02Are Instagram messages governed by WhatsApp templates?

No. Instagram and WhatsApp have different platform messaging requirements. Use the appropriate channel workflow and current permissions; a WhatsApp template approval does not authorise an Instagram outreach campaign.

03Can Instagram use automated or AI replies?

The CRM includes Instagram automation and AI feature gates within its channel handling. Use only the supported configured paths and test them with your account. Plan access does not remove Meta's channel restrictions.